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I partnered with co:collective, a storydoing firm here in NYC. I came up with a slew of ideas to transform their entrance space—which was an odd looking, poorly lit space that existed between the elevator and their office. We wanted heads to turn from the elevator.
With that in mind, it was important to not apologize for the space, but instead use the entire canvas to create an unexpected experience for the passerby. I designed 10 different neon word signs that represent co’s values about collaboration. Furthermore, we painted the wall with black magnetic paint and we created magnets to showcase their moving network of “co:conspirators.”
A huge thanks to Tania and the whole crew over there for letting me have so much fun with this!
Executive producer: Tania Staykova
Executive creative directors: Ty Montague & Tiffany Rolfe
Neon installation: Let There Be Neon
Magnets: New York Blackboard
I recently finished a van wrap illustration for CITGO’s “Fueling Good Road Trip”, which promotes CITGO through the good things they’re “fueling” in communities around the country. After working on credit cards for their Rewards campaign, it was a lot of fun taking it to a larger scale.
Big thanks to Casey Christian and BVK! Check out the video below to see the journey
Agency: BVK Milwaukee
Art Director: Casey Christian
I’m excited to have six pieces in The New Yorker’s annual Summer Fiction Issue, entitled “Crimes & Misdemeanors.” The theme was noir fiction, and I was asked to come up with ‘title cards’ to represent each fiction piece.
We tried to cover an array of styles from Gothic to Western to 70’s Bollywood, depending on the premise of stories. Two of the pieces were laser cut, all of them were shot on top of textures or old photos to capture the noir vernacular. Also, a great video trailer was shot for the issue (featuring dry ice and fake cocaine).
Huge thanks goes out to Jordan and Wyatt! This was a ton of fun.
Art Director: Jordan Awan
Creative Director: Wyatt Mitchell
Photographer: Grant Cornett
Prop styling: Shane Klein and Theo Vamvounakis
Film editing: Ivan Hurzele
Laser cut: SOFTlab
Branding and heartbreak are usually synonymous. I learned this sobering fact while working at Collins and at Apple. Work is generated quickly, and killed even faster. However, since I began working for myself, I’ve been fortunate to avoid this heartbreak. Until now.
I was hired to design a 25 foot banner for the awesome crew at the New York Public Library. They wanted a banner that could live between library exhibitions, something that communicated how multifaceted the library is. We felt this story had to be told in a fresh and lighthearted way. After many directions, sketches, revisions, approvals, and even more revisions over 5 months, it was sadly killed for internal reasons.
Big thanks to Katharina Seifert for trying her best to make this happen!
New York Public Library
Creative Director: Katharina Seifert, Heidi Singer
I was recently featured in GDUSA’s annual People To Watch list. I’m honored to be included this year with incredible company such as Tina Roth Eisenberg, Jessica Walsh, Michael Ian Kaye, Ellen Lupton, Natasha Jen, and Matthew Flick. The criteria: individuals with a combination of talent, leadership, success, newsworthiness and community service. Thanks to the crew over there.
I had a blast hand-lettering a headline for a story called “How to Sound Smarter” in this month’s Reader’s Digest. It’s a language piece that teaches the right and wrong things to say. We made a time-lapse video for the iPad. Thanks to my pal Dana for her chalk blessings.
Creative director: Marti Golon
Photography: Joshua Scott
I was asked to come up with a ideas for a story on the dangers of tanning beds. Indoor tanners are 74% more likely to develop melanoma than those who have never tanned indoors, and oncologists believe tanning beds are to blame for a huge spike among young women in melanoma cases.
Big thanks to Theresa Griggs for letting me go all out on this!
Women’s Health magazine
Creative director: Theresa Griggs
Photographer: Lucas Zarebinski
Prop stylist: Ariana Salvato
Body make-up: Lauren Cole
Model: Marina Ingvarsson
The Institute of Play is a fantastic New York City–based nonprofit reshaping the way we learn and engage. I was honored when the Institute commissioned me to design two posters that act as giant visual lesson plans. One instructs students to build their own water-filtration device from recycled materials, while the other asks them to explore their immediate surroundings and document what they find.
Early on, we decided that it was important that the posters feel DIY. The only direction was that I had to use all the copy you see, no matter what ideas I came up with. Since the posters act as a lesson plan, I really enjoyed the challenge.
Huge thanks to Criswell Lappin. And thanks to Print mag for the nice story on Imprint. Click here to read.
Institute of Play
Creative Director: Criswell Lappin
Photographer: Aaron Taylor
What do you do when you have 5 hours to design the cover of Newsweek for a story on Jesus? Pray! Then start sketching ideas. Quickly.
Last week I was asked to come up with quick ideas surrounding the mystery of Jesus’ birth and life. With my previous 0-4 cover record with them, I’m happy to land one just 3 weeks before they STOP MAKING PRINT EDITIONS FOREVER.
Thanks to my lovely friend Lindsay Ballant for this!
Creative Director: Lindsay Ballant